Oh yeah, it's definitely just to sell more toys as a result of the series being out. It's just unfortunate that even after three attempts with Machinima they've not managed to get the series and toys out at the same time...
And Toph, I was thinking something along those lines also. I am braced to be fully underwhelmed by the actuality of it.
The "Build-a-Teletran" became so much less impressive to me when I realized it's just propping up the cardboard inserts that all figures come with together.
I'm genuinely worried this line is going to kill Earthrise overhere, when it hits. Walmart is the only place many americans have to go to get new toys from. (Targets are almost exclusively near malls. And the few that aren't, are only found in cities large enough to support a mall) Four of these have been clogging shelves badly for over a year, and one of the two truly unique figures is shortpacked. And he's a troopbuilder. And the other is a seeker that ships along with one of the notorious shelfwarmers.
So basically, I'm worried that the same exact figures from Siege wave 1, that are making the later waves so rare, are now going to do the exact same thing to Earthrise.
Also, I predict that if Hasbro genuinely plans on selling Ultra Magnus like that, that it'll sit there for a year before Walmart marks it down, or sends them back. And it'll probably be hard to find them sealed.
So... In the event that I do find them clearanced (tfs rarely get clearanced here. They just vanish), I'm happy to start collecting them for you guys.
I wonder if the inclusion of Battlefield Rung is a clue to the spoiler. Rung is a psychiatrist - maybe Magnus has some terrible experience on the battlefield in the first episode and is taken out with PTSD. That could be a genuinely interesting story if handled well, much more than killing him off Cliffjumper style or turning him evil.
Would fit quite well with some historical characterisations of him as well.
Prime takes over as Magnus can't deal with it right now (anymore).