The overall shape/design isn't bad, just the piss poor colour scheme.
I agree about the basic design not being bad. I actually think it's a really strong design. When I first thought big budget live action TFs, this is more or less what I imagined. Identifiable vehicle parts making up the robot mode in a more complex, but still realistic way. You can almost work out how he transforms. You can't do that with any of the Movie 1 designs. At least as of AoE, they got rid of the skeletal "my organs are on the outside" designs.
It is a valid question though. Why Thirsk specifically? Or the a19? There are hundreds of small market towns in this country, and A roads, many much closer to travel hubs and other identifiable locations we know are being used like Stonehenge. So why go all the way to Thirsk? Has any other filming happened in that neck of the woods to make it worthwhile?